Raised in Southern California, I was inspired by the vibrant colors, cultural diversity, and infectious entrepreneurial spirit. What started as sketching famous logos in schoolbooks, turned into a profession - helping businesses bring their brands to life.

My owl is a nod to the ancient wisdom of my ancestors. It serves as a reminder that design is about uncovering something timeless and unique.

When I’m not in front of my screen, I’m looking for the perfect cup of coffee and pan dulce combination to enjoy by the lake with my wife.

I also teach identity design at San Diego City College.

If you need any assistance, please let me know about your project on the contact page.